After refreshing their brand and dropping a few letters from their old name Aspire JD Accounts, their new aspirational mountainous logo reflects the ethos of the business: inspiring people to aspire for more from their business.
Our Alchemy workshop helped reveal more segmented audiences for the company, where we worked out exactly who we are speaking to and what problems we solve for their clients. Their website reflects exactly who they want to work with, and helps them target exactly those people with curated lists of services for each audience.
Also part of the project we provided some high quality photography from one of our partners, Adam, of OliBo.
An App To Boot
Aspire has since returned to Knights to work on a web app that will be launching soon, that helps them streamline their business, work smarter, and grow without adding loads of team overhead to the business. It also frees up the existing team to deal with more strategic tasks.
Want to learn more about how an app can do this for you? Take a look at our articles for inspiration.