A responsive web presence fronts their web application. Leads are submitted through online forms, tracked with special links, and inputted directly into their back office systems.
Link Tracking for Measured Results
As Verve continues to work with us beyond their launch on a digital marketing plan, we closely monitor and manage their paid advertising campaigns across multiple networks.
We came up with a new way to track specially tracked links for their campaigns that allows them to see, automatically, where exactly a lead came from, which campaigns are working and which aren’t.
This enables us to give them direct return on investment reporting. Something that all small business owners know, is very important when you’re just starting out.